Urban City slicker. Urbanite. Modern commuter. Sound familiar? If you're the type that likes to keep your gear looking stylish as well as sporty, this is the collection for you. Think leather, suede and stainless steel. Think clean lines. Think Urban. Read more...
Survivalist Emergencies, natural disasters, accidents - when the worst happens, you're the type that has it covered. This collection showcases all the equipment you'll need to stay in control no matter the situation. Take charge. Stay safe. Be a survivalist. Read more...
Beginner Climber So - you've just discovered the wonderful sport of climbing and you're hooked. What now? Here's a collection of entry-level shoes, harnesses, helmets and chalk bags to help you grow as a climber and enjoy yourself at the gym and crag. Read more...
Winter Running Our chill new collection for the winter athlete. We'll keep you warm with our range of insulation technologies, thermals, beanies, gloves and more. Exercising in the cold can be a thrilling experience, so read our winter tips , grab some layers and get moving! Read more...
Summer Days Don’t let the summer heat stop you from doing what you love! Explore apparel with UV protection and sweat-wicking fabrics, the latest hydration technologies and a huge range of hats and sunglasses. Stay safe in the sun with this new collection. Read more...
Prepared Traveller When your travel buddy groans that they've forgotten something at home, you only smile. Why? Because you're as prepared a traveller as can be! This collection groups together everything you might need to ensure your trips go smoothly. Read more...
Kids and Youth We've collected all of our kids and youth shoes, packs, headlights, goggles, water bottles and more here for your shopping convenience. Gear available in bright and fun colours. Keep your kids kitted up in children-specific gear to keep them comfy and active. Read more...
Rainy Days GORE-TEX, NeoShell, Pertex, AdvancedSkin Dry, PU coatings...what do all of these fabrics and more have in common? Waterproofing! Nobody wants to get soaked through on a day outside. Stay dry with our collection of waterproof gear. Read more...
Adventuring Pets Who doesn't want to take their best buddy on their outdoor adventures? Our growing Adventuring Pets collection is full of harnesses, leashes, first aid kits and more for your four-legged explorer. Get outside with your pet and tackle the terrain side by side! Read more...
Vegan Athlete If you're a vegan, then it's important to make ethical purchase choices - even when it comes to sports and outdoor activities! We've grouped vegan-friendly gear and nutrition here for your convenience so you can enjoy premium products with peace of mind. Read more...
Ultra Trail 100 Planning on running the Ultra Trail 100? We stock all the mandatory gear and plenty of optional gear to get you started or complete your kit. See the full checklist here to make sure you're prepared and pick up anything you need from Wildfire. Happy racing! Read more...
OCR Athlete Down to get muddy? OCRs can be punishing races, both mentally and physically. Check out our selection of goodies to keep you on-track during your next obstacle course race, whether it's Spartan, Tough Mudder, True Grit or something else entirely. Read more...
Ultralight Hiking When you're in it for the long haul, cutting down the weight of your gear can keep you running for longer. Whether you're the kind to cut off your toothbrush handles, or just looking to trade in your heavy hiking boots, this collection is for you. Browse our collection of light-weight running and hiking gear to satisfy even the most meticulous gram counter. Read more...
GEAR CHECKLIST: Multiday Hikes Date Posted: 24 February 2023 Packing for long treks is quite the task. Carrying too much and not carrying enough both pose huge risks. Finding the packing sweet spot requires a ton of experience. That’s where we come in. Read more...
Buying Vegan: Animal Welfare in Outdoor Sports Gear Date Posted: 26 July 2022 How do you make animal welfare-conscious choices when shopping for outdoor gear and apparel? We'll lay it out for you! Read more...
First Aid on Day Hikes Date Posted: 19 July 2022 We've compiled some handy tips, tricks and instructions for common backcountry first aid procedures based on information supplied by the Australian government. Read more...
What is R-value? Date Posted: 17 July 2022 You've probably seen an R-value listed on sleeping mats from reputable outdoor brands. But what does an R-value mean? Read more...
Sustainable Fitness & Outdoor Brands Date Posted: 13 July 2022 Happy Earth Day! Outdoor gear and sportswear brands have stepped up to the plate and are driving efforts for more sustainable practices. We've gathered a comprehensive list of all the great work our brands are doing to keep the environment safe. Read more...
Rumpl: The Blanket You Never Knew You Needed Date Posted: 19 June 2021 There are some things in life that just make it better. A Rumpl Blanket is one of those things. Read on to discover why you need one. Read more...
REVIEW: Aftershokz Bone Conduction Headphones Date Posted: 11 August 2020 Aftershokz sports headphones use bone conduction technology to transmit quality sound through your cheekbones to your inner ear, keeping your ears free for situational awareness like traffic hazards or in-person conversations. Read our reviews! Read more...
Wildfire’s Guide to Sustainable Clothes Shopping Date Posted: 12 April 2020 Struggling to balancing your ecological footprint with the need for quality shoes and performance clothing? It's a complex issue, but we've compiled a list of considerations for choosing great gear that won't cost the earth. Read more...
What to wear hiking or running: performance fabrics compared Date Posted: 27 February 2019 The difference between the right fabric and the wrong one can be chafing, blisters, B.O. or feeling the heat or cold more than you should. Here’s the lowdown on our favourite performance fabrics for hikers and runners. Read more...
Camping with Kids Date Posted: 3 July 2018 Hitting the campgrounds this Christmas? Check out our top tips on what to pack and how to keep the kids busy for a happy camping experience these holidays. Read more...